Creating Facebook Pages

Once you have a Facebook account and have completed your profile, log in to Facebook, and go to the “Advertising” link at the bottom of your Facebook profile page, or go directly to the Facebook business link.

Choose the best category for your business, book, or product. The three main categories are: local business; brand or product; and artist, band, or public figure. You can choose a subcategory as well. If you offer a number of different services or products, you may want to create several pages.

For instance, if you are a publisher, you may want to create a main page for your publishing company using the “brand or product” category and individual pages using the “Artist, Band, or Public Figure” category for each of your authors.

Choosing the name of your Facebook page is very important. You are limited to around 65 characters, so make them count. The name of your Facebook page determines how well your page performs in searches.

The next step is to input detailed information about your business or product. Click on “add information” on your new page to do this.

The category you chose in the previous step determines what type of information you can enter. For example, the “Artist, Band, and Public Figure” category highlights Personal Interests, whereas the “Brand or Product” category asks for a Company Overview and Mission Statement.

Regardless of the category you choose, prepare the information you enter here ahead of time. Use your preparation worksheet to populate your page with all of your best information and key terms. You may only have a few seconds to get a reader’s attention, so put your best key terms forward. At this stage, click on every tab and fill each box thoroughly, reusing your key terms often. Be certain to upload an image to the “Picture” tab as well.

Once you input your detailed information, you can customize or remove the built-in applications for your page. Clicking on “edit” beside any one of these gives you more information about what they are and how to use them. Click on “view page” to see these applications in action on your page.

As an example, click on “edit” beside the “Notes” application. You can add manual notes to your page, or you can import a blog that feeds your latest blog posts onto your Facebook page using this application. There are many more applications you can add to your page. Click on “More Applications” at the bottom of the edit page or go to the Facebook application directory. Add applications that help represent your company and/or your products in your own unique way.

Applications are not difficult to install and are usually very easy to set up. A general rule of thumb when choosing an application is that if you can’t figure out how to set it up after the second try, find another one. There is often more than one application out there that can accomplish the same task.

Browse or search the application directory for applications that make sense to implement for your business or product. If all of this seems a little bit too complicated or time consuming then rather than spending the time, just hire a creative ad agency to do it for you.

Categories: Advertising

Why Diving Computers Are An Enthusiasts Best Friend

Diving computers, otherwise known as decompression meters, are becoming increasingly more essential as a part of any dive gear kit. They provide important information about decompression times, as well as the time and depth of on-going dives. The uptake of nitrogen in body tissue and its elimination can also be calculated using a diving computer.

Prevention Of Common Diving Hazards Using A Diving Computer

Dive computers not only display and calculate dive depth, time, and ascent rate and so on, but they help divers to prevent decompression illness by providing accurate updates on this information. Decompression illness is well known to divers, it is caused when bubbles form in the tissue of the diver due to too rapid an ascent from a dive. Effect can be severe, ranging from numbness to paralysis, even to death.

The use of a reliable dive computer has obvious benefits, making diving more enjoyable and safer, as well as maximizing dive times.

Purchasing A Dive Computer

There are many different types of dive computers on the market currently. Some of the popular manufacturers of diving computers are Aeris, Oceanic, Suunto, Uwatec and Scubapro. Like many other consumer electronics, prices and features vary from simple to loaded with features. Look for dive modes such as Nitrox, Air, Bottom Time, Free-Dive and Gauge modes. Extended features such as USB and wireless PC interfaces are also helpful.

Use the internet and research reviews of these devices before buying a certain model or brand. Once you have bought your new scuba diving computer, take some time to learn about its functions and how to best use it to increase your dive safety.

A Tip On Air Travel With Your Dive Computer

If you are fortunate enough to be traveling to an exotic location for scuba diving, pack it carefully for travel. During a flight, pressure changes may trigger your computer and set of it’s alarms, so pack it carefully and if possible, remove the battery. Start your trip with a worry free flight!

Categories: Diving